WICKED SPORTIF/WICKED HEMP
PRESS RELEASE
REAL SUBSTAINABLE FASHION FOOTWEAR FOR WOMEN
Wicked Sportif ™ was created to answer the call of women who want real sustainable lifestyle footwear that has style as well as superior comfort features.
The upper materials have a variety of textured patterns and solids, which range from horizontal colorful stripes and multi-colored confetti graphics to solids in both vivid and earth colors.
Included in the trend group is your choice of either the cool Wicked Crest or the Wicked Pirate skull and crossbones.
Textile upper materials are made of natural materials including cottons, grass and hemp, making The Wicked Sportif ™ Collection earth friendly and animal friendly.
The footwear is extremely light and has an easy traction rubber sole with a sculptured pattern for trekking the urban streets to the country roads.
The styling is acceptable for all occasions and works equally well as a travel shoe for wherever you have fun wandering or the first shoe you wear to work before putting on your heels.
One of the key objectives of the Wicked Sportif ™Collection was to build footwear that would be anatomically correct and would give the consumer years of use at a moderate price.
Feedback from retailers indicates that the retail prices of $72.00 to $80.00 that the shoe is built above its means. But Matt always wants to give the Wicked Sportif ™consumer “more for the money”.
The Collection consist of 10 styles which encompass the range from Mary Janes, ballerina, and slip ons and the styling is designed to appeal to an international cross section of women with colors and patterns which appeal to the global market.
Wicked Sportif ™ will be in leading stores and E Commerce sites for the Holiday/ Spring ‘13 season.
SHOP: Wicked Hemp ® store. Wickedhemp.com
For more information or photos contact pressroom@wicked-footwear.com or call
1-800-643-9009. Also visit: http://www.youtube.com/watch?v=ysRFz5XLGtg
